MID: House of Diamonds

I created this rebranding proposal for MID Diamonds while interning at XHIBITION, a creative agency in Tel Aviv, Israel. The diamond company wanted to update their look to a more modern aesthetic, which my internship boss wanted to base the branding on a modern take of the shape of a diamond, using minimal colors and focusing on shades of grey. I put this proposal together based off of a minimalist and geometric aesthetic.